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Bea Johnson and her family (USA)

They did it!

And if they could do it, then so can I !

From one mom living in the suburbs, to an entire community, to the most successful company!
They all found a way to reach personal and professional success through the Zero Waste Lifestyle and they are here to share it with you!

Wanting to live the American dream, Bea moved to the US from France after school, fell in love, got married, headed to the suburbs and set about buying her way to what she thought happiness was: from sport utility vehicles to big-screen TVs. ‘I really fell for the idea you should have a bigger car and a bigger house and fill it up with stuff to be happy,’ says Johnson. ‘But then we realised living that life didn’t really bring us anywhere near happiness.'

In Kamikatsu, a town in the hills of eastern Japan, there’s no such thing as trash. You won’t find a single garbage bin in any of the town’s homes, and there’s not a dump anywhere within driving distance. Instead, the resourceful residents must compost all waste from their food, and sort other trash into 34 separate categories, with sections for plastic bottles, razor blades, Styrofoam, and various other paraphernalia.

Are you already doing it?

 

Or have you decided to try it?


Then share your story, show others how you have succeeded.

There are 8 types of waste, or "muda" at the workplace. By classifying all the activities into useful and useless it is possible to start actions for improving the former and eliminating the latter. Once the "waste" of one process (aka non-value adding work) has been eliminated, there can be continuous improvement and thus more efficiency. The types of waste are: Defects, Overproduction, Waiting, Employee Talent, Transportation, Inventory, Motion and Over-processing)

Success Stories

The Kamikatsu community (Japan)
Toyota Motor Corporation (Intl)
Are you (ready to become) like them?
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